Local SEO
RankGuarantee™ builds a landing page for each service in each city you serve, so a search for your service in a Caddo Parish town finds a page written for it. See how it works.
Caddo Parish, LA · SEO Services
SEO Services for Caddo Parish Where Every Customer Counts
Caddo Parish is a price-conscious market, and that shapes how SEO should be built here. GetPhound is an SEO agency for small businesses: city-by-city landing pages, Google Maps and AI search optimization, and flat monthly plans with no contracts. Below is the data behind the Caddo Parish market.
Market at a glance
Caddo Parish's Local Search Competition Index and What Sits Behind It
Local Search Competition Index
62.9/ 100
Rank 452 of 1,822 counties with 20,000+ residents and also 198 of the 400 markets we cover. A higher score means more local businesses are competing for the same searches. How the score works
We rate every U.S. county-equivalent with 20,000 or more residents on how many local-search businesses (the lawyers, dentists, contractors, restaurants, salons and agents that customers find on Google and the map) compete for its residents. Caddo Parish scores 62.9, which is near the middle of the pack.
What shapes SEO in Caddo Parish is more than the score. It is a lower-income parish, and it is a parish whose population is flat or shrinking. Eight measures below show where it stands among all counties.
- Population movement since 2020 -4.8% Behind on growth than 98% of counties
- Household income at the midpoint (2023 est.) $50,773 Below than 92% of counties
- Local-search business locations per 10,000 people 57.6 Denser than 80% of counties
- Growth in those businesses, 2017 to 2022 -3% Less growth than 78% of counties
- Share of them that employ fewer than 5 people 55% Lesser share than 69% of counties
- How all employer locations changed, 2017 to 2022 -3.3% Slower growth than 88% of counties
- Cities and towns of 2,500+ residents 4 More named places than 73% of counties
- New homes permitted per 10,000 residents (2025) 11.8 Fewer new homes than 77% of counties
The bars place Caddo Parish alongside all 1,822 U.S. counties with 20,000 or more residents. Sources: Census Bureau population estimates, County Business Patterns (2017 and 2022), Small Area Income and Poverty Estimates and the Building Permits Survey.
Where the customers are
Caddo Parish by Place: A Search Market for Each
The largest places in Caddo Parish by resident count. A local SEO plan can build pages for any of them, one per service you offer in each.
| Community | Residents (2023 est.) | Portion of parish population |
|---|---|---|
| Shreveport (part) | 175,138 | 77% |
| Blanchard | 3,385 | 1% |
| Greenwood | 3,095 | 1% |
| Vivian | 2,942 | 1% |
| Oil City | 868 | 0% |
| Mooringsport | 707 | 0% |
Source: Census Bureau Population Estimates. Places are cities, towns and census-designated places; where a city runs into a neighboring county, just the portion inside Caddo Parish is counted.
The search picture
What Caddo Parish's Income Level Means for Your SEO
Median household income in Caddo Parish is $50,773, below 92% of U.S. counties. Customers here commonly search when something breaks or when they need a price, so being the visible, trusted result for urgent and near-me searches matters more than polish. Organic rankings cost nothing per click, which suits a market where every dollar is watched.
Caddo Parish has 226,386 residents, which ranks 312th of 3,143 U.S. counties, and the headcount has shifted −4.8% since the 2020 Census. Across all industries it has 6,084 employer locations, 26.9 per 1,000 residents.
The larger places in Caddo Parish are Shreveport (175,138), Blanchard (3,385), Greenwood (3,095), Vivian (2,942) and Oil City (868). Each is searched by name, so a business that serves several of them needs a page for each service in each town. That is what a local SEO plan from GetPhound builds.
17% of residents (39,266 people) live outside any incorporated place, so county-level and "near me" searches matter as much as city names.
Who you would rank against
Caddo Parish Local Search Competition by Category
For each local-search category we divide employer locations by population and compare the result with the median county. Read 2.0x as twice as many businesses per resident as a typical county.
CategoryBusiness locationsCrowding vs. a typical countyChange 2017 to 2022Locations with under 5 employees
Physicians officesMost contested 258 -13.4% 118
Law offices 167 -9.2% 122
Accounting and CPA firms 65 -17.7% 45
Roofing contractors 23 +27.8% 16
Insurance agencies and brokerages 131 -5.1% 93
Dentists 99 -6.6% 37
Plumbing, heating and air-conditioning contractors 94 +8% 45
Beauty salons 39 +21.9% 28
Electrical contractors 52 -7.1% 25
Janitorial services 35 +9.4% 14
Full-service restaurants 141 +5.2% 32
Landscaping services 66 -4.3% 46
Real estate agents and brokers 48 +23.1% 41
Residential remodelersFastest growing 56 +33.3% 41
General automotive repair 31 +0% 15
Crowding is employer locations per 10,000 residents relative to the median U.S. county of 20,000+ residents (1.0x is typical; the dark tick marks it). The counts are establishments in County Business Patterns (2017, 2022), not a measure of search volume. How we calculate this
The physicians offices category is the most contested in Caddo Parish: 258 locations, 2.8x the density of a typical county, and down 13.4% since 2017. Law offices (167 locations, 2.6x) and accounting and CPA firms (65 locations, 2.4x) also run above a normal county. The residential remodelers category is the least contested here at 0.8x typical (56 locations), so there are fewer rival pages for those searches.
Residential remodelers grew fastest, up 33.3% since 2017 to 56 locations, so new rivals keep arriving there. Accounting and CPA firms went the other way, down 17.7% to 65 locations. The tiniest competitors are in residential remodelers: 41 of 56 locations (73%) have fewer than five employees.
This is a picture of the competition, not of demand. The number of searches and the speed at which a page can rank depend on things public data cannot show, so a crowded category calls for planning and a quiet one is an opening.
New construction
Caddo Parish Is Building More Than It Did in 2021
Units authorized by building permits. Data: the Census Bureau's Building Permits Survey (county annual files; year-to-date comparison covers the same months in each year). A permit is an authorization, not a finished home.
Housing permits in Caddo Parish rose from 228 units in 2021 to 268 in 2025 (+18%), or 11.8 per 10,000 residents, less than in 77% of counties. For January through August, permits are running at 181 against 207 a year earlier (−12.6%).
The construction-linked categories already most contested in Caddo Parish are roofing contractors (1.8x typical) and insurance agencies and brokerages (1.6x typical). Since rankings build slowly, rising permits are a reason to start today, and a fall is a reason to put more weight on repair, replacement and service-specific pages.
Look-alike markets
Caddo Parish Next to Its Closest Look-Alikes
We matched Caddo Parish to the six markets in our 400-market set that look most like it on population, income, local-search competition and how fast the business base is growing.
| Place | LSCI | Residents | Growth since 2020 | Change in local-search businesses since 2017 | Share under 5 employees |
|---|---|---|---|---|---|
| Caddo Parish, LA (this market) | 62.9 | 226,386 | -4.8% | -3% | 55% |
| Mahoning County, OH | 54.6 | 225,596 | -1.3% | -8% | 53.9% |
| St. Louis, MO | 52.8 | 281,754 | -6.6% | -0.3% | 52.8% |
| Peoria County, IL | 63.1 | 177,513 | -2.4% | -1.2% | 52.9% |
| Muscogee County, GA | 52.7 | 201,877 | -2.4% | +3.1% | 55.9% |
| Saginaw County, MI | 51.6 | 187,782 | -1.2% | -5.5% | 53.1% |
| Jefferson County, TX | 48.4 | 251,496 | -2% | -5.6% | 54.7% |
These are the six markets among our 400 that match this one most closely on size, income, local-search competition, small-business mix and growth. Same sources as above.
Mahoning County, OH is the closest match, scoring 54.6 against Caddo Parish's 62.9. Jefferson County, TX is the furthest from it, scoring 48.4. The small-business mix differs too: 52.8% of St. Louis, MO's locations have fewer than five employees, against 55% here. Already investing in SEO in one of these places? The comparison shows how similar the competition is, not what your results will be.
The process
The Four Stages of SEO for Caddo Parish Businesses
Research first
We dig into your services, your service area and your competitors, review your website from top to bottom, and draft a six-month strategy. It is covered by your monthly rate.
Publish local pages
RankGuarantee™ produces a local landing page for each service in each city on your list, and your website gets on-page work and technical fixes.
Beyond the website
We work on your Google Business Profile, citations and reviews, write and publish Strategic Content Assets, and format your pages so AI search can pull accurate facts from them.
Report and grow
Each month your account manager shares reporting from Search Console and Analytics, and we put new pages and content where the data points.
The pieces of SEO
Local SEO, Google Maps and AI Search for Caddo Parish Businesses
Map SEO
Profile optimization, citations, weekly posting, rank tracking and review management, so you appear in the map results when Caddo Parish customers search nearby. Read about Map SEO.
Optimization for AI search
Clear, structured pages and consistent business details give AI tools facts to draw on. A mention in an AI answer cannot be guaranteed by anyone; this improves the odds.
Technical, on-page and content
Technical fixes, on-page optimization and written content that answers real customer questions, published every month on every Organic Growth plan.
SEO agency, SEO company, SEO services, local SEO, search engine optimization: all describe the work of getting Caddo Parish businesses found on Google, Maps and AI search. Want ads as well? We manage Google, Bing and Meta (Facebook and Instagram) too, and you keep one account manager and one monthly report.
Fees
SEO Plans and Pricing in Caddo Parish
No plan has a setup fee or a contract. Your monthly rate covers onboarding: research, an audit and a six-month plan. Talk it through with our CEO.
Do the math
An SEO Payback Calculator for Caddo Parish Businesses
Whether SEO is worth it in Caddo Parish comes down to your numbers, not an average. Put in your own figures to find the customers per month that cover a plan, and over the period you select.
Questions
SEO in Caddo Parish: Frequently Asked Questions
How much do SEO services cost in Caddo Parish?
We bill one flat monthly fee with nothing to sign and no setup fee: $495 for RankGuarantee™ landing pages, or $1,495, $2,495 or $3,495 for the Silver, Gold and Platinum Organic Growth plans. The Gold and Platinum plans add a fully managed, custom-built website.
How long does SEO take to work in Caddo Parish?
Nobody can promise a date for SEO, because it builds gradually. How fast pages climb depends on the competition in your category, the strength of your website and Google Business Profile, and how much we can build. In Caddo Parish, physicians offices is particularly contested (2.8x a typical county), so expect that category to take longer. We plan in six-month cycles, with no contract, and report monthly.
Is Caddo Parish a competitive market for SEO?
About average. Caddo Parish scores 62.9 on our Local Search Competition Index, ranking 452nd of 1,822 counties with 20,000+ residents and 198th of the 400 markets we cover. Physicians offices is the densest category here, at 2.8 times the typical county. Fewer than five employees work at 55% of local-search locations, which frequently means thin websites to outrank. That argues for starting early: steady SEO tends to keep its position where fewer rivals are building.
Which local businesses compete for search in Caddo Parish?
Across the fifteen categories we track, the largest by employer locations in Caddo Parish are physicians offices (258), law offices (167) and full-service restaurants (141). Measured against a typical county, the most contested are physicians offices (2.8x) and law offices (2.6x). Size and crowding in a category do not decide whether SEO works for you; it shows how many other sites you would be sharing the results with.
Which cities in Caddo Parish would you build pages for?
Whichever you serve. Caddo Parish has 4 places of 2,500 or more residents, led by Shreveport, Blanchard, Greenwood and Vivian. RankGuarantee™ builds local landing pages for each service in each city you serve (25 new pages a month on the $495 plan, 25 to 100 on Organic Growth), so the plan follows your service area, not the county line.
Do you handle local SEO and Google Maps rankings?
Absolutely. Every Organic Growth plan includes Google Business Profile optimization, citations and review management, together with on-page and technical SEO, strategic content and AI search (GEO) work. Maps rankings carry the most weight for "near me" searches, and much of what people search for in Caddo Parish depends on them.
Does SEO affect whether ChatGPT and Google's AI mention my business?
It can. We include AI search (GEO) optimization in our plans: clear, well-structured pages and consistent business information give AI tools more to draw on. We cannot promise a mention in an AI answer, and neither can anyone else, but the work behind rankings is also the content those tools draw from.
SEO or Google Ads: which is right for a Caddo Parish business?
Often both. Ads can send calls within days and charge per click; SEO takes longer but keeps working with no per-click charge. If you need leads now, start with ads (we manage Google Ads, Bing and Meta too) and build SEO as the asset that makes you less dependent on ads.
Am I locked into a contract, and what do I get each month?
There is no setup fee, and you can cancel anytime. Your plan covers the keyword research, website audit and six-month strategy up front, then the pages and content in your tier, rank tracking, and an account manager who knows your Caddo Parish business.
Next door
Beyond Caddo Parish: Nearby Counties
Customers beyond Caddo Parish? These are the nearest counties, measured from county center to county center:
- Bossier Parish, LA: around 17 miles from here, 129,795 residents, Local Search Competition Index 41.8
- Harrison County, TX: roughly 29 miles away, 70,895 residents, Local Search Competition Index 33.9
- Marion County, TX: around 31 miles from here, 9,571 residents, index score 16.9
- Webster Parish, LA: around 33 miles out, 35,238 residents, Local Search Competition Index 27.3
- De Soto Parish, LA: roughly 37 miles out, 27,114 people, competition index 17.1
- Panola County, TX: roughly 38 miles away, 22,838 residents, Local Search Competition Index 22.1
Sources and method
Where the Caddo Parish Numbers Come From
Each number on this page is taken from public Census Bureau data, computed the same way for every county, so you can compare Caddo Parish with any other market. Client account data is not used, and we publish no search volumes, traffic or client rankings, since results vary by business.
- Last updatedOctober 16, 2026
- Data sourcesCensus population estimates (2023), County Business Patterns (2017, 2022), income estimates from the Small Area Income and Poverty Estimates program (2023), the Building Permits Survey (2021 to 2026 year to date), Census Gazetteer files.
- MethodThe Local Search Competition Index and every other figure here are defined on the method page. Browse all markets in the index.
- CorrectionsNoticed a mistake? Email hello@getphound.com and we will check it against the Census source.
Contact Us
Let's Talk About SEO for Your Caddo Parish Business
Tell us what you sell and which parts of Caddo Parish you serve. We will show you what an SEO plan looks like for your business. Reach us at 610-825-4363 or hello@getphound.com for a strategy session with our CEO.